


One of the most respected and real
Pan-Asian gourmet brands in the world,
Zyng, apart from enjoying a substantial
brand equity, is renowned for its
diverse cuisines of Chinese, Japanese,
Thai, Vietnamese, Mongolian, Singaporean
and Korean dishes. In addition, Zyng
takes the interactive eating experience
one step further with the do-it-yourself
`Meal in a bowl.' Here, diners can
choose their own noodles or rice,
vegetables, protein (chicken, lamb,
shrimp, zoya or tofu) in a bowl, and
have it tossed in one of the 12 sauces
available, by the chef for a quick
and personalized meal,” he added.
Founded in Toronto, Canada in 1997
and with worldwide locations in Canada,
USA, UAE, Bahrain and India, Zyng
prides itself on complying with today’s
health eating lifestyle. The restaurant
already prepares all meals on a flat,
teppanyaki grill as opposed to the
traditional wok cooking that other
Asian restaurants rely on. Consumers
can choose from the large and diverse
selection of appetizers - dumplings,
spring rolls, noodle salads, soup
bowls, sushi and a variety of specialty
meal-in-bowls including the world’s
best Pad Thai, the Zyngapore noodles,
Zyng peanut toss as well as other
favorites.
"The concept of Zyng will appeal
to Kuwait’s food market because
of it's very new age, It's more than
a restaurant; it represents a lifestyle,
a frame of mind." Experiencing
good quality Asian food at reasonable
price and in a contemporary ambiance
will be the prevailing factors for
success in the causal restaurant market
of the Kuwait".